Press Day November 2017

It’s that time of year again when we pack up our latest collection of goodies and head to Soho for the second Press Day of the year! We love Press Day at ANNIE HAAK HQ as it’s a fantastic opportunity to meet our wonderful bloggers and influencers who pop by, and to showcase our latest collection to the press and media.

Press Day, hosted by our PR Company Black Diamond was held at 15 Bateman Street in Soho, an urban location with plenty of space for brands to display their products. We shared the quirky space with 12 other designers, alongside fashion brands and even grabbed a sneak peek at the latest Daniel Wellington watch collection!

The day was a huge success with the perfect bubbly atmosphere. By unanimous vote, the Samara with a Twist bangles and the latest sub-collection, the Mini Moon was a favourite amongst the crowd and we couldn’t agree more!

Chloe Kind, Design and Marketing Executive said, ‘It was a wonderful day enabling us to finally meet some of the lovely social influencers we work with on a daily basis. We had some fantastic feedback for the AW17 Northern Lights Collection and I’m excited to start designing again!’ 

The November press day was particularly special for us as we debuted the Abundance collection from Annie’s daughters’ brand NU & MII.

Thank you to everyone who attended and provided such wonderfully positive feedback!

 Shop the latest collections, AW17 Northern Lights and Abundance.

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